49% of Canadian businesses won’t survive the first five years. So, how can you ensure that your business survives the test of time? Here’s some advice: start small. Seriously – don’t think big, just get started. If it’s a business for your creative talent (painting or writing or whatever), then do what other artists like yourself are doing on Instagram and Etsy. Even if they’re not selling anything, they’re still building their audience. Once you have an audience, then sell them something for a few bucks to get you started.
Make a Plan and Work on It
You’ve got to have a plan if you’re going to grow your creative business. It’s easy enough to make one – start by writing down what you want for your company. You might be tempted to say “world domination!” but really, all you need are some smaller goals at the beginning, like building an audience or getting your first sale. Once you’ve got those things, start to build your business around them – maybe it’s an Etsy shop or a blog for now, but think about how you can expand on these ideas later if they become successful.
Developing Stunning Imprints Using Heat Press Machines
81% of Canadians are willing to pay more for a trusted brand. For all the business owners out there, you know how important it is for your company to have strong branding. You need to be able to give them something that they can use again and again so that they get familiar with what your name stands for. If you are using custom heat press machines, then this might be a chance to display a ton of custom products to your customers. To stand out, think out of the box and create something unique that people can remember you by.
Make It Legal and Open A Separate Bank Account
There are many things that you can do to grow your creative business, but one thing you have to be sure to do is make it legal. Canadian law requires you to register your business, so do that first. You can use this same process for any other country’s laws where you’re doing business. Keep track of all the money that comes in and goes out, and then once you know what kind of budget you have available at any given time, you can work on growing your creative company more effectively.
It takes some effort to grow your creative business, but this doesn’t mean that you have to do everything by yourself. There are plenty of other creative people who can help; if not, then at least get some general business advice from a person with experience in this area (like an accountant).
In simple terms, start small. Keep it legal and open a separate bank account to track your incoming/outgoing money better. Find ways to build your creative business around what you have by using the available tools or making your own if need be. If needed, get help from other people in this area when you can – they might even become customers.