These days, a company is only as big as its website. If you have plans for world domination, you’re going to need a website that can support your ambitions. A great landing page, effective online shopping options, and all the information your customers might need, are secondary however. Of primary importance is finding the right hosting option.
To the uninitiated, all hosting options might seem pretty much the same. As long as your company website loads correctly, all is well.
However, choosing the hosting that’s correct for your business is crucial for a number of reasons. First and foremost, is that an unreliable hosting platform makes your website unreliable. You can’t be sure that customers will actually find a working website when they enter your URL. Secondly, the speed at which it works is dependent on the host. And finally, you need to be able to trust them in a crisis.
How do you go about finding the right hosting for your website? There are some basic facts you need to know.
The difference between traditional and CDN hosting
Chances are that if you haven’t built a business website before you haven’t heard of CDN hosting. It’s one of those terms that has no relevance for you until you need it to.
CDN stands for content delivery network. Instead of hosting your website on one server, a CDN platform uses multiple servers in different places.
This is important, because with the rate of expansion of the internet and its users, one server is no longer equipped to do the job 100% of the time. With multiple servers, content can be distributed more quickly and success is not dependent on that one server being active. A server can go down and your website will stay up.
CDN providers like HostiServer.com do all that for you without making things too complicated for you. They ensure that when push comes to shove, hosting is not something that has to be on your mind.
This sort of managed hosting for websites is especially useful when technical problems do strike. A good hosting service will have excellent technical support, even if you yourself are in the dark on technical matters.
Backup plan
Essentially, your hosting service should have backup plans for the possibility that servers do go down. With HostiServer.com Backup, for example, you’ll never lose content due to unexpected issues or have significant downtime when you most need the traffic.
Customers increasingly rely on the internet to find and interact with businesses these days, even for something as simple as booking a haircut or finding a tailor. If they can’t access your website when they’re looking, they’ll find someone else with a working site.
Make it quick
Finally, a CDN hosting service makes your website run more quickly, no matter where your visitors are. And if it’s running quickly, Google notices. SEO scores will noticeably be affected.
Hosting is incredibly important, even if it’s the last thing you think of when considering starting a website. Make sure to choose a service that can provide assurances that they’ll be there when you need them.
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